Film Isn't Dead

Fish and chips break, a crispy must when visiting LND.

In an era where most moments disappear into the endless scroll, Polaroid flips the script.

Polaroid unveils the Flip: In this hyper- digitized, constantly doomscrolling, high-anxiety age, it’s designed as a way to connect with life’s best moments.

The real, tangible, analog ones.

Nico and Claire caught on Polaroid Film.

The Flip keeps it simple, but smart. With a flippable lid for protection and Polaroid’s signature red shutter button, it mixes classic charm with modern tech.

Inside its sleek design is a sharp 4-lens system, sonar autofocus, Polaroid’s most powerful flash, and a new scene analysis tool that helps you avoid bad lighting and underexposed shots. Just point, shoot, and enjoy beautiful prints in seconds.

Steak dinner, caught with a flash.

The Polaroid Flip distills 80 years of innovation into one iconic camera. Designed for effortless shooting while delivering a true analog experience: photos you can hold forever, not pixels lost in the cloud or forgotten on a phone.

A glamorous goodbye at LHR.

Available at polaroid.com and in stores. €219 / $199.99 / £199.99.