Scenes from the 032c x EYTYS Store Takeover

Last Thursday, we celebrated the opening of the 032c x Eytys Store Takeover in the Swedish capital. Following the store event – that featured bleach-splattered wallpaper, works by Colombian artist Juan Sebastián Peláez, the exclusive in-store launch of the Peroxide Collection, and limited edition Rihanna and Miss Colombia shirts – the Norrmalm crowd set sail into the city’s Baltic Sea archipelago. Check out the pictures from the evening below.

Related Content

  • Deeper

  • Ciao, Milano: Billboard Takeover Rebrands the Post-COVID City

    Milan experienced the earliest and longest COVID lockdown in Europe. As the country moved into "Phase 3" in mid-June, billboards bereft of advertising (it's the first budget to go in any crisis) began to repopulate around Milan – not with the usual product and event marketing, but with imagery reflecting the collective whiplash experienced of a city thrown first indoors, then outside itself. Italian editor CARLO ANTONELLI explains in a letter from Milan. More