ALICIA REUTER, writer and editor, hitchhiking to Marfa, Texas.
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๐จ ATTN BERLINERS! ๐จย
Berlin โ January 22, 2021, 13.00 (CET)
If you spot the 032c “20 Years” Mobile LED Billboard Truck on the street in Berlin today, post a picture and tag @032c on Instagram. We will reach out to you with a special gift!
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For REFERENCE FESTIVAL #2 032c presents our new “20 Years” anniversary edition, celebrating the magazine’s first two decades in print with a lush selection of images from the latest issueโs special 28-page fold-out. Accompanying the visual essay are archival videos showcasing 032cโs ready to wear and cultural production and highlights from the media and fashion brandโs core inspirations โ from its guiding principles as a manual for “Freedom, Research, and Creativity” to Italian philosopher Antonio Gramsciโs essential call: “Pessimism of the intellect, optimism of the will.”
Also visible via the REFERENCE REALITIES virtual platform, today โ Friday January 22 โ the project will be broadcast throughout Berlin on a physical four-screen mobile LED truck, bringing 032cโs past and future vision to the streets of our hometown.
In 032c Issue #38, we celebrate our first two decades with a 28-page fold-out chronicling our evolution from DIY Berlin to the world of ready-to-wear, featuring commentary and a timeline of global 21st century cultural production by tech and media arbiter NEW MODELS, a visual audit by VIRGIL ABLOH, and a message from ANNA WINTOUR.